TV when it’s on.
Art when it’s off.
Artwork, television, movies, and memories – The Frame showcases them all on a beautiful QLED screen. Every piece of content is accented by a customizable, stylish bezel that seamlessly complements your home’s décor.
* Actual product may differ from image shown. Please see our product gallery.

World’s No.1 TV brand 14 years running
like a frame
Frame-look Design
The elegant, modern design blends flawlessly to elevate your home décor.
Customize to your style
Customizable Bezel
The Frame offers a variety of customizable, magnetic bezels so you can easily choose – or even change – your favorite color to best suit your space.*
Multi-position stand
-
Simple Stand
Place The Frame in a traditional position to comfortably watch your favorite movies and TV shows or showcase stunning landscapes.
-
Lean-back
Adjust The Frame’s stand legs to mimic a standing picture frame — perfect for viewing masterpieces in smaller spaces.
-
Vertical
When you want to display beautiful portraits, simply rotate The Frame to position vertically.
Art Mode
Transform The Frame into a beautiful work of art when you’re not watching TV. The built-in Brightness Sensor adjusts to your room for a realistic display.*
*Brightness Sensor operates only in Art Mode. Performance may vary depending on the lighting condition.
Art Store for The Frame
Art Store
Bring world-class museums and galleries into your home with the Art Store. Buy individual pieces or get unlimited access to an ever-expanding collection of art and photography from established and emerging artists’ work.*
**Art pieces in the Art Store are subject to change without prior notice.

Try it for 3 months
Get a free 3-month subscription* to the Art Store, when you purchase The Frame (2020). Limited time only.
* Visit https://www.samsung.com/us/shop/promotions/the-frame-art-store-promotion/ for details.
* Standard fees apply following the 3-month trial.
Curated just for you
Auto Curation
The Frame learns your taste in art and automatically recommends new artwork. It also keeps you informed of new and popular artists as they become available in the Art Store.
100% Color Volume with Quantum Dot*
With 100% Color Volume*, Quantum Dot Technology delivers over a billion shades of color that stay true-to-life without washing out at any level of brightness.
*QLED televisions can produce 100% Color Volume in the DCI-P3 color space, the format for most cinema screens and HDR movies for television.

Gorgeous from all sides
No Gap Wall-Mount™
The Frame looks like the real thing, hanging flush to the wall.
Collect your favorites
Favorites
Build your own personalized collection of favorite art pieces. Select and mark the pieces you like as favorites so you can easily access them all in one place.*
There are no reviews yet.